‹ Confirmation Bias Online
The Filter Bubble. The echo chamber you built without knowing.
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The Digital WorldGL-00058
The Filter Bubble
The echo chamber you built without knowing
The narrowed view that comes from seeing only agreeable things.
GeekLibraryIdea
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GL-00058Idea
Algorithms feed you content that matches your existing views. Over time, your online world shrinks to one perspective. It feels like the whole world agrees with you. It does not. You are seeing a curated slice. The algorithm is not lying to you. It is showing you only what you already like.
- Eli Pariser coined the term "filter bubble" in 2011. He showed that two people googling the same word get different results.
- Follow one account that holds views different from yours. Notice how it changes what you see.
SourcePariser, The Filter Bubble (2011)
Sunstein, Republic.com (2001)
Sunstein, Republic.com (2001)
Keep exploring
Because you read The Filter Bubble.
The Digital WorldGL-00063
The Attention Economy
You are the product
The business of holding attention and selling it to advertisers.
GeekLibraryIdea
The Digital WorldGL-00064
Confirmation Bias Online
The lie your brain prefers
The habit of trusting evidence that agrees with what is already believed.
GeekLibraryIdea
The Digital WorldGL-00056
The Algorithm
The editor you never chose
The set of rules deciding what a feed shows and in what order.
GeekLibraryMechanism