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The Rule of Three. The presenter's oldest tool.
Front
Ready for AnythingGL-00043
The Rule of Three
The presenter's oldest tool
The pattern that three items make and two items do not.
GeekLibraryRule
Back
GL-00043Rule
"Life, liberty, and the pursuit of happiness." Three items is the smallest number that creates a pattern. The brain registers one as a statement, two as a comparison, and three as a pattern. Presentations, arguments, and stories land harder when they come in threes.
- Three is not a limit. It is a structure. "Tell them what you will say, say it, tell them what you said." Three steps.
- Try building your next school presentation around three points. Not two, not five. Three.
SourceCorbett, Classical Rhetoric (1965)
Cognitive grouping research, Miller (1956)
Cognitive grouping research, Miller (1956)
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